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Big Pharma Listens
Description Pharma companies will embrace the Web, rea Pharma companies will embrace the Web, real-time communications and social networking. Mergers and acquisitions, joint marketing, and co-promotions can only go so far in propping up the sagging industry. More patients, caregivers and providers will search online for health information in the new decade. for health information in the new decade.
Format Essay +
Image Essay.png +
Modification dateThis property is a special property in this wiki. 5 May 2010 15:24:28  +
People Neil Seeman +
Publication http://www.longwoods.com/product.php?productid=21256&page=1  +
Start date January 2010  +
Tags Pharma +, Web 2.0 +, Patients +
Categories Activity
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